About Us

"Back in 1996, when Sally Khudairi joined the World Wide Web Consortium, it was strong on technology but with little idea of messaging or how the standards effort would fit into the streams of communication – formal and informal – which bind the industry. Sally then created W3C's brand. Working closely with the W3C team and the members, she wove us into that web of people in the industry and the media within two years, and helped make us a trusted point of reference."
– Tim Berners-Lee, W3C Director and inventor of the World Wide Web

HALO Worldwide is a consulting firm specializing in promotion, publicity, and brand integration programs that span strategic communications and positioning, brand planning and translation, public relations and outreach, and image management. HALO principals have gained a reputation for being among the most competent in the business, leveraging more than 30 years’ combined out-of-the-box thinking, intuitive marketing, and media relations expertise to develop highly effective campaigns across a range of media resources. With a client list that ranges from startups through to blue chip organizations, we are passionate about helping our clients manage reputations, driving brand awareness and recognition, and developing valued relationships with credibility and gravitas.